BT Sport could soon be ditching the right to screen lives Premier League Football matches after performing worse than expected. The pay-per-view channel has been losing subscribers, and is prepared to lose out when the auction for rights takes place later this month. Chief executive Gavin Patterson admitted he is working on a ‘Plan B’ after losing 5,000 subscribers, Mail Online reports.
BT invested billions in its sports coverage, paying £960m for Premier League rights in 2015 and then another £1.2bn for exclusive rights to broadcast Champions League Football from 2018 to 2021. However, customers were not impressed with the rising cost of subscription to BT sport, which is as much as £28 per month (a rise of £3 a month in some cases).